Founder & Electric Fan Export Specialist

Meet Mike “Domino” Chung

I founded SF Fan after building more than 15 years of hands-on experience in electric fan exports. I help importers, distributors and brand owners make practical decisions on product specifications, certification, packaging and shipment planning.

  • OEM / ODM product matching
  • Market-specific certification
  • SKD / CKD cost planning
TALK TO MIKE
Founder of SF Fan Mike Chung, also known as Domino, founder of SF Fan
Mike Chung (“Domino”) · Founder of SF Fan
15+ Years Electric fan export experience
14 Sessions Canton Fair experience
Since 2014 SKD and CKD shipment work
Global B2B Importer and distributor support
The Story Behind the Name

Why I Chose the Name “Domino”

I first chose the English name “Mike” because I admired people such as Michael Jordan and Michael Jackson. But Mike is a common name, and I wanted something more distinctive and more closely connected to how I work.

A line of dominoes starts with one well-placed piece. In business, I believe the same principle applies: understand the market first, confirm the right specification, control production carefully and deliver what was promised. Each good result makes the next one possible.

“Do one thing well, then let that good work create the next opportunity.”
Career Timeline

A Career Built Inside the Electric Fan Industry

My experience was built through the complete export process—from product development and sourcing to certification, order execution, customs clearance and long-term buyer support.

2010–2013

Learning the Complete Export Process

I entered international trade in 2010 and learned the business from the ground up. Even an unexpected rat bite on my first day became part of an unforgettable beginning.

  • Product development and buyer acquisition
  • Purchasing and supplier coordination
  • Order follow-up and customs clearance
2013–2022

Building the Fan Export Department

I established the industrial fan export operation, standardized export components and order procedures, and supported market certifications for industrial and household fans.

  • CB, CE, SASO and KC project experience
  • Industrial fan, fan motor and export teams
  • 14 Canton Fair sessions and overseas exhibitions
RMB 300,000Profit generated in six months during 2013
2022–Present

Continuing the Business as SF Fan

When my former boss prepared for retirement and phased out parts of the assembly business, I took over the export segments and continued serving international fan buyers.

  • OEM and ODM fan sourcing support
  • Flexible factory and component coordination
  • Specification, packaging and shipment planning
Markets Visited or Supported
  • Singapore
  • Malaysia
  • South Korea
  • Japan
  • Egypt
  • Greece
  • Sri Lanka
  • Nigeria
Certification Experience
CEEurope
CBInternational base
SIRIMMalaysia
KCSouth Korea
Safety MarkSingapore
SABERSaudi Arabia
International Buyer Experience

Market Requirements Change. The Product Plan Should Change With Them.

Voltage, plug type, certification, carton strength, product configuration, labor cost and import duty can all change the best solution. I do not recommend the same fan and packing method for every country.

Over the years, I have met buyers through Canton Fair sessions, overseas exhibitions and local market visits. That experience helps me ask the practical questions before a quotation is finalized.

Brand and Retail Project Experience
Daewoo Daewon Leroy Merlin Westinghouse Vistar

Names are shown only to describe Mike's past project experience; no current endorsement is implied.

How Mike Helps Buyers

Practical Support Before and After You Place the Order

A competitive price only works when the motor, materials, packing, certification and shipment plan are suitable for the target market.

Product and Cost Configuration

Match the fan size, motor, blade, grille, base, color, logo and carton to your target price and sales channel.

Certification and Market Entry

Clarify the market requirement early and coordinate available CE, CB or market-specific certification routes by model.

CBU, SKD and CKD Planning

Compare labor, import duty, assembly capability and container loading before choosing assembled or knocked-down packing.

Order and After-Sales Support

Coordinate samples, production details, quality feedback, spare parts and troubleshooting throughout the cooperation.

Working With Mike

A Clear Route From Market Requirement to Shipment

Good export projects begin with the right questions. The goal is to confirm the commercial and technical details before they become production problems.

01

Share Your Market

Tell us the destination country, buyer channel, fan type, target price, quantity and delivery plan.

02

Align the Specification

Confirm voltage, frequency, plug, motor, materials, color, logo, carton and certification requirements.

03

Confirm Sample and Order

Review the sample or approved reference, finalize commercial terms and lock the production specification.

04

Produce, Check and Ship

Follow production, quality checks, packing, container loading and the documents required for shipment.

Portrait of Mike Domino Chung, electric fan export specialist and founder of SF Fan
Mike “Domino” Chung · Foshan, Guangdong, China
Direct Contact

Talk Directly With the Founder

Send your target market, reference photo, required quantity, voltage and any certification or packing requirements. I will help you identify the next practical step.

WeChat
+86 137 0307 6377

Planning a Fan Order or a New Product Line?

Share your market, model, quantity, voltage, frequency and packing preference. Mike will review the details and help prepare a practical solution.

GET A FREE QUOTE